Now Accessible in all the Starbucks Locations in Cyprus
Nicosia, February 14th , 2006. - High-speed wireless Internet access becomes faster, simpler and more convenient today as Marinopoulos Coffee Company and Logosnet supported by FORTHnet, officially launch the operation of the Logosnet HotSpots, and thus the offering of the Logosnet Wi-Fi service in all Starbucks coffeehouses across Cyprus.
As easy as ordering their latte, Starbucks customers can check e-mail, surf the Web, watch streaming video or download multi-media presentations in the comfort of Starbucks, via a fast, reliable standards based wireless Internet connection for notebook computers and Pocket PCs.
“This service is a natural extension of the Starbucks coffeehouse experience, which has always been about making connections with the people and information that are important to us over a cup of coffee,” said Mojtaba Akhbari, Managing Director of Marinopoulos Coffee Company. “The Wi-Fi service enhances our store environment; our regular clients have been eagerly awaiting this service, to keep themselves connected while away from work or home. It’s the right service offered in the right environment.” added Mr. George Vassilakis, IT Manager of Marinopoulos Coffee Company. “With the cooperation of Logosnet which is supported by FORTHnet, we offer to our customers the largest network of wireless Internet access points among coffee houses in the country” Mr. Vassilakis concluded.
Logosnet Wi-Fi service, based on FORTHnet’s development, uses standards based “Wi-Fi” 802.11 technology and is easily accessible for Starbucks customers with a wireless-ready notebook computer or Pocket PC. Backed by WLAN (Wi-Fi 802.11) technology and a 1024Kbps connection at every location, the service is reliable and fast enough to accommodate the full spectrum of applications from checking e-mail to multi-media video conferencing with a high-speed wireless connection as much as 40 – 50 times faster than standard dial-up Internet access.
This high-speed wireless Internet access service is realised with the use of Logosnet’s pre-paid card Logosnet Wi-Fi. To log in to the service and establish a connection, customers with a properly configured notebook or Pocket PC simply need to launch their Internet browser from within the Starbucks stores and login. Logosnet, offers the Logosnet Wi-Fi prepaid card of 3 Cypriot pounds for 2 hour Internet access and of 7 Cypriot pounds 24hours card (actual time 14 -18 hours depending on the opening & closing times of the stores).
“Logosnet is delighted to implement Wi-Fi service within Starbucks stores in cooperation with Forthnet” said Mr. Yiannis Drakos, General Manager of Logosnet. “We believe a significant number of Cypriot consumers are tech-savvy and as mobile professionals need to have the option to be connected while at Starbucks stores. We feel this audience will continue to increase in size as technology adoption and wireless computing becomes more prevalent over the next several years.”
Mr. Makis Spiliotopoulos Wi-Fi Product Manager, comment as FORTHnet’s representative to the launch event “We are very happy for our cooperation with Logosnet aiming to provide Wi-Fi access to all Starbucks stores in Cyprus extending in that way the ability of FORTHnet WiFi users to use the service in Cyprus and Logosnet’s WiFi users to enjoy the same privilege in Greece. Marinopoulos Coffee Company, is a major partner of the FORTHnet HotSpot network, the largest Wi-Fi access network in Greece. The three companies’ cooperation during the project was excellent. FORTHnet apart from its vast and extensive know how in WiFi broadband internet access and HotSpot network implementation and operation was the technology solution provider and will officially support the service during its operation and expansion in Cyprus. FORTHnet’s leadership position in the Greek market dictates our commitment to deliver on the promise fast, reliable, and convenient wireless Internet access.
Until the 30th of June 2006, Logosnet also offers Starbuck customers, a two or a four months free Logosnet PSTN internet subscription with their first purchase of a CYP3 or CYP7 respectively Logosnet Wi-Fi prepaid card. During the launching period, Logosnet is offering Starbucks customers a demo Logosnet Wi-Fi, available in all the Starbucks locations, in order to experience a free one-time 20 minutes trial of the wireless broadband service.
For more information, you may contact:
Action Global Communications
Stephania Panayides, Koulla Charalambous
Tel: 22818884
Fax: 22873634
e-mail: stephania.p@actionprgroup.com, koulla.c@actionprgroup.com
Marinopoulos Brothers S.A. is one of Greece’s leading retail, commercial and industrial groups, via joint ventures with Carrefour, Sephora / LVMH, FNAC, Grand Vision and Starbucks International Inc., as well as the Marks & Spencer franchise. Marinopoulos Brothers S.A. is also active in the industrial sector, through FAMAR S.A., one of the biggest European pharmaceutical and cosmetics companies with factories in Greece, France, Italy and The Netherlands.
For more info regarding Starbucks in Greece, please visit www.starbucks.com.gr
About Starbucks Coffee Company
Starbucks Corporation is the leading retailer, roaster and brand of specialty coffee in the world, with more than 10.800 retail locations in North America, Latin America, Europe, the Middle East and the Pacific Rim. The Company is committed to offering the highest quality coffee and the Starbucks Experience while conducting its business in ways that help foster social, environmental and economic benefits for communities in which it does business.
About Logosnet
Founded in 1995, Logosnet Technologies was the first Internet Service and Solutions Provider to enter the Cyprus market .The company caters to the needs of both the end-user as well as the corporate sector with a complete range of Internet related services and solutions which are innovative, technologically advanced, scalable, productive and effectively supported by our highly qualified professionals. Through a number of strong strategic alliances with global technological leaders, Logosnet Technologies is poised to offer the most high-end and effective e-business solutions by remaining abreast of latest technology advancements and gaining access to the necessary technological insight and professional training and support.
About FORTHnet
FORTHnet is one of the most dynamically developing Greek companies in the Telecommunications and Internet sector. The primary objective of the company is to remain close to its customers and develop tailor made solutions. For this reason, it invests continuously in new technologies and infrastructure and develops integrated telecommunications proposals and solutions addressed to home users and businesses. FORTHnet was the first company that introduced the Internet in Greece and currently has a large portfolio of Internet services, as well as the first that offered customers the possibility to choose telecommunications provider via a complete fixed telephony services package known as FORTHnet Telephony.
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